Why choose Fitbit?

Meet Fitbit.
The fitness tracker made for you.
When it comes to reaching your fitness goals, steps are just the beginning. Fitbit tracks every part of your day—including activity, exercise, food, weight and sleep—to help you find your fit.
Everyone’s approach to fitness is different. One-size-fits-all doesn’t always fit you. That’s why we created a family of products that work seamlessly with each other, your budget, your favourite apps and your goals.
Fitbit is accessible on 200+ phones, including Android, iOS and Windows— more than any other tracker. Now you can connect, share and compete when you want, with anyone you want.
Featured Products
Fitbit Charge 3
Fitbit Charge 3™ reveals insights about your body, your fitness and everything in between–because the better you know yourself, the better you can be. Charge 3 uses Fitbit's most advanced heart rate sensors and algorithms to uncover meaningful insights on your heart. Track way more than steps. See how long you’re in light, deep and REM sleep and get personalised insights to learn how to get better rest. The more you wear Charge 3, the more you learn about yourself and your workouts so you can start making changes that matter.


Fitbit Versa
Live your best life with Fitbit Versa – a health and fitness smartwatch that lasts 4+ days and features 24/7 heart rate, phone-free music, apps, coaching and more. Get personalised on-screen workouts, learn more about your runs with Connected GPS, store and play more than 300 songs on your watch, plus even take it swimming with you and track laps, duration and calories burned. Versa has customisable clock faces, lightweight design and interchangeable accessory bands so you can find a style that suits you.